Covering innovation strategies for a global economy, their development, implementation, measurement and management, this book provides a critical assessment of innovation policy development, monitoring and evaluation, and considers innovation strategies, their components and management. The world faces a confluence of changes and technological advances that are fundamentally altering the relationship between individuals, economies, and society. This book highlights the innovative strategies for a global economy, their growth, implementation, measurement and organization.
Print ISBN:9781682506110 | $ 150 | 2020 | Hardcover
Contributors: I L Kotler