Entrepreneurial Principles

About the Book: Entrepreneurial principles involve understanding and applying key concepts for starting and growing successful businesses. This book explores essential topics such as opportunity recognition, business planning, risk management, and innovation. Aimed at aspiring entrepreneurs and business students, it provides practical insights and strategies for launching and sustaining a venture. The book emphasizes the importance of creativity, strategic thinking, and adaptability in navigating the entrepreneurial landscape.

Print ISBN: 9781682509210 | $ 130 | 2025 | Paperback

Subject: Management

Editor: Ruthie Fowler

About the Editor: Ruthie Fowler, an Assistant Professor in Business Administration, is well-versed in HR, industrial psychology, finance, and operations management. Her research interests include international business and leadership studies. Fowler actively participates in academic events and contributes to the development of new insights in these fields, supporting both theoretical and practical understanding of entrepreneurship.